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Shay Mitchell is facing backlash for her latest business venture Rini, a skin-care line developed for children. On November 6, the Béis mogul and Pretty Little Liars star launched a new line of sheet ...

The actress released sheet masks for kids as young as 3 earlier this month, and parents had strong feelings. Shay Mitchell released a skincare brand called rini which features a line of sheet masks.

When actress Shay Mitchell released her new skincare line, rini, on November 6, 2025, the internet erupted in a heated debate over whether or not 3-year-olds should be introduced to face sheet masks.