Have you ever heard the film theory, "If It's Purple, Someone's Gonna Die?" If you closely observe the use of this color in various films, purple is like an announcement of “death” or “the end.” ...

Chromatics are compelling and psychological—and their impact is perhaps that much more poignant when using analogous colors. The color scheme is derived from color theory—the study of how hues connect ...

Color harmony, meaning the principle of colors working well together, is a significant component of design. Architects, designers and specifiers must strategically consider how colors will interact in ...