Apple will begin using AI technology to power the discovery of apps on the App Store, the company announced at this week’s Worldwide Developers Conference (WWDC 25). In a session focused on updates to ...
Apple’s plans to improve App Store discoverability using AI tagging techniques have been implemented in the developer beta build of iOS 26. However, the tags do not appear on the public App Store yet, ...
Forbes contributors publish independent expert analyses and insights. Kate O’Flaherty is a cybersecurity and privacy journalist. Apple has started placing warnings on its App Store, seemingly to try ...
An app, short for "application," is a piece of software developed primarily for use on a phone, tablet, or other mobile, wireless device. If you use an iPhone or iPad, you are using an app every time ...
iOS 26 adds a brand new Games app to your iPhone’s Home Screen, and to complement the new gaming features, Apple is adding a ‘Top Played Games’ chart to the App Store. When viewing the Games tab in ...
It's impossible to imagine modern life without smartphone apps, but there's an alternate universe where they never took off. When the idea of an app store for the iPhone was first proposed to him, ...