With dealership inventory low during the pandemic and semiconductor shortage, selling cars came fairly easily to sales employees. Rather than work to convince a potential customer why he or she should ...

COLUMBUS, OH — As a contribution to help improve retail selling skills, members of the Northamerican Heating, Refrigeration, and Airconditioning Wholesalers Association (NHRAW) are now offering free ...

With 40% of sales representatives saying that prospecting is the hardest part of their job, the training you provide in this area can help them get over this obstacle. It can be difficult for any ...

Training in sales is an exciting career, though it can also be a very frustrating one. Each salesperson you work with will respond to a different technique, and the possibility of conflict is always ...