Data science holds huge potential in healthcare, but many executives are unaware of the technology’s many capabilities and applications. There are four main analytics-based approaches in data science ...

Behavioral analytic tools might just open new horizons for better cybersecurity that would let experts better prioritize alerts and collect actionable intelligence, giving them an advantage for more ...

Self-learning AI enhances behavioral analytics for detecting advanced threats and insider risks, but demands careful attention to bias, transparency, and ethical use. Self-learning AI improves threat ...

We continue our 5-part exploration of using AI in compliance by considering how employee behavioral analytics can be used to prevent employee misconduct. Whether intentional or inadvertent, employee ...

Mental health is a constant topic of discussion within HR because it remains a constant threat. While more organizations are introducing mental health benefits and policies, it's often on the managers ...

Back in the day... Yeah, here I go again, waxing nostalgic for those early days of behavioral targeting when someone like me found it a lot easier to cover the field. Interview Bill Gossman at Revenue ...

Behavioral analytics, or BA, is becoming increasingly useful in the world of cybersecurity. With cyberthreats ever-evolving and with businesses of all ...

Google Analytics 4 update unifies conversion reporting across Ads and Analytics, introducing 'key events' and privacy-first measurement solutions. GA4 introduces 'key events' to replace conversions in ...

Bart Crebolder Leads AI Analytics Launch on Aussie Casinos and Spil Uden Om ROFUS Platforms Bart Crebolder Leads AI Analytics ...

One of the features app makers and online advertisers rely on is reliable measurement of their audiences and customers. But according to Scout Analytics, a Seattle-area firm that provides behavioral ...