Campaign Monitor announced today three new AI-powered features designed to help small and mid-sized businesses make more informed email marketing decisions and improve performance faster. Marketing ...

Email marketing can contribute significantly to your marketing strategies by generating leads, increasing brand awareness, building client relationships, and retaining customers by driving engagement.

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Optimizing campaign frequency. Adjust email frequency based on engagement. Send fewer emails to less-engaged subscribers while increasing opportunities for highly-engaged ones. Increasing revenue with ...

Looking for a better fit than Mailchimp? We compare top alternatives based on features, pricing, and ease of use to help you find the right email marketing platform. Mailchimp has been a go-to tool ...

Marketing CRM software is a sales solution that specifically aids businesses in creating and managing lead generation and nurturing through digital or in-person campaigns. Campaigns and strategies you ...

As a staff writer for Forbes Advisor, SMB, Kristy helps small business owners find the tools they need to keep their businesses running. She uses the experience of managing her own writing and editing ...

As a small business owner, you must consider how customers perceive your brand constantly. One way you might damage their perception accidentally and harm your reputation is by foisting an annoying ...

Opinions expressed by Entrepreneur contributors are their own. Email has existed for over five decades, and its prominence is only growing. Not only do we use it extensively at work, but as a ...

ZDNET experts put every product through rigorous testing and research to curate the best options for you. If you buy through our links, we may earn a commission. Learn Our Process 'ZDNET Recommends': ...