There’s no question that Google is the primary focus when optimizing for SEO. That said, it should not be the only focus. Bing, Yahoo, and Baidu all have millions of users. These “secondary” search ...

Another unique benefit Bing Ads offers is a negative keyword conflict report. You can apply the report’s findings to Google Ads campaigns as well, Ives pointed out. Ives had several tips for Google ...

Although Google AdWords gets most of the attention from paid search marketers, you shouldn’t ignore Bing Ads. The Bing Ads platform has a lot to offer, including several great new features that will ...