To be successful, a business needs to have a plan for revenue in the short term and profitability in the long. Early-stage founders might be tempted to come up with half a dozen ways the company could ...

Forbes contributors publish independent expert analyses and insights. Dr. Cheryl Robinson covers areas of leadership, pivoting and careers. In recent years, a profound shift has occurred in the way ...

Which Business Model Is Right for You? Here’s What You Need to Know Before Choosing One. Choosing the right business model is pivotal in shaping your entrepreneurial journey. Explore the benefits and ...

The freemium business model is an economic strategy where a company offers basic services, or a subset of its product features, for free while charging a premium for advanced features, functionality, ...

Kevin Coker is the cofounder and CEO of Proxima Clinical Research and works with the new class of rising drug, device and diagnostic stars. Business today operates at the speed of light. What used to ...