Editor’s note: This is the first article in a six-part series. The second part, which covers firm strategy, is also in this issue. “Change always comes to us from the outside in, forcing us to react, ...

As I started my Kellogg journey in 2023, I often repeated to myself and others: “One of the riskiest things you can do is start your own business. The least risky way to do it is to build while you’re ...

Looking back, 2024 was a year of transformative growth and learning, with AI driving innovation and becoming the foundation of society in many industries for the years ahead. As businesses emerge from ...

The U.S. is often considered a lucrative location for international entrepreneurs, as it is known for providing a stable economy and an environment conducive to businesses. The E-2 investor visa is ...

The consumer-to-consumer (C2C) business model is an e-commerce framework where consumers trade with each other directly, often mediated by a third-party platform or website. In this model, one ...

The subscription business model is a revenue and business model whereby customers pay a recurring price at regular intervals to access a product or service. This model contrasts traditional ...