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After revealing project Genie 3 in August 2025 as a world model "capable of generating diverse, interactive environments”, Google has started to roll it out for AI users.

World models like Genie 3 create a video that responds to your control inputs, allowing you to explore the simulation as if it were a real virtual world. Genie 3 was a breakthrough in world models because it could remember details of the world it was creating for a much longer time.

With the rise of gen AI tools, offices have had to contend with a new scourge: “workslop” or low-effort, AI-generated work that looks plausibly polished, but ends up wasting time and effort as it offloads cognitive work onto the recipient.

In the same way that knowing how to use a computer became table stakes in the 1990s, knowing how to work with AI is going to be table stakes in the 2030s.

At the World Economic Forum in Davos, Yuval Noah Harari said AI will create two crises for every country: An identity crisis and an immigration crisis.