Paula Chiocchi is CEO of Outward Media, Inc., a provider of 117MM B2B contacts including email and digital IDs that drive business growth. In recent years, there have been significant transitions in ...

A CRM database is a business tool used to track and organize customer information throughout your business. These databases are supported by customer relationship management (CRM) software, which ...

Our research shows that Zendesk is the best CRM for customer database functionality, offering robust customizability and lots of contact management features, all packaged into an easy-to-use platform.

MINNEAPOLIS--(BUSINESS WIRE)--Total Expert, the FinServ leader in customer engagement software, today announced its 2025 Winter Platform Release, introducing Rate Enrichment Data as the latest ...

Research firm MarketsandMarkets expects the global customer data platform (CDP) market to grow from $3.5 billion in 2021 to $15.3 billion by 2026, at a compound annual growth rate of 34.6 percent. It ...

Regardless of industry, businesses today collect scores of data from their customers. While this data can be acquired both intentionally and unintentionally, knowing what to do with that information ...

Data collection is changing, and organizations must look to alternative ways to collect, organize, and gain insights from their customers. In association withAdobe Third-party cookies might be going ...

Data privacy regulations aren’t known for being light reading. That doesn’t make it easy for businesses to become compliant. When one law refers to data subjects, another to residents, another to ...

Discover real-world Account Based Marketing (ABM) and Demand Generation insights to help drive your B2B success. Explore our expert-led resources and best practices for targeting high-value accounts, ...