Tlacael Esparza is the co-founder and CTO of Sensory Percussion. This post is part of the Lessons Learned series featuring NYU entrepreneurs’ first-hand accounts of challenges faced in starting a ...

One year after emerging from stealth, Strella has raised $14 million in Series A funding to expand its AI-powered customer research platform, the company announced Thursday. The round, led by Bessemer ...

Google Ventures UX research partner Michael Margolis explains the formula he’s used to help 300 startups conduct effective user research faster. This is an excerpt from Learn More Faster: How to Find ...

opportunities. Yet this approach, which traditionally pays for itself with a handsome dividend (one of my most recent client interviews revealed a 6 figure engagement), is probably one of the most ...

As organizations scale AI-driven decision support, the quality of the inputs will increasingly determine the quality of the ...

UserTesting, the leading provider of customer insights for the enterprise, today announced it has acquired User Interviews, the leading participant recruitment platform for user research, market ...

You can't read minds, but you can predict what your customers will do next. Most businesses guess their way through sales and marketing, wondering why conversion rates stay flat. But you're smarter ...

With Webflow, Zapier and a lean in-house team, User Interviews built an automated website system that accelerates lead capture and drives scalable growth. As one of the leading platforms helping teams ...

Measuring customer satisfaction in consumer markets is relatively straightforward. Many buyers are only too willing to offer star ratings, share their opinions on social media and respond to ...

Customers can be one of your most valuable sources of information and market research, so why not take it a step further and interview some of them? Ideally, you want to do this in person, so you may ...

Combination unites UserTesting’s category-leading insights platform with User Interviews’ leading participant recruitment to help enterprises make better decisions BELLEVUE, Wash.--(BUSINESS ...