In his book The Direct Mail Solution, direct marketing expert and entrepreneur Craig Simpson provides easy-to-follow solutions for creating direct mail campaigns that work! In this edited excerpt, the ...
How do you maximize the impact of your mail piece? Are you aware of the new emerging trends in shape cut envelopes the USPS is currently testing? How does it all fit together to create revenue?
Outside the city of Osnabrück in northwestern Germany, longstanding commercial print and mailing company Meinders & Elstermann, now operating under the new brand MEO-Media, is redefining what modern ...
Although the project is easy to do at home, it may take a little time to get comfortable if you aren’t well acquainted with ...
Marketers continue to use direct mail in 2016 because it still leads in ROI. However, traditional direct mail marketing has changed dramatically. InfoTrends did a study on direct mail that found the ...