Strategic PR amplifies events, attracting audiences and securing lasting brand impact. Pre-event buzz, live engagement and follow-up maximize PR event success. Effective storytelling and media ...

Gabriella “Bella” DiSilvestro was promoted to director of event services at the Pennsylvania Convention Center. DiSilvestro ...

As if being an event organizer isn’t challenging enough, the COVID-19 pandemic happened. The event management industry is one of the countless other businesses heavily impacted by the global pandemic.

Identify a clear purpose for the event. First, establish who your audience is and then plan accordingly. Secondly, hold a planning meeting to outline with your team the core objectives and outcomes of ...

If the past few years have taught us anything, expect the unexpected. That unpredictability extends to events and reminds us that effective risk management is an often unspoken key to success. Whether ...

Software can be a real time-saver and provide a great convenience for event planners. Many free event management software options can transform your workday. From helping you find event spaces to ...