My approach to PPC is analytical. I realized early in my career that if I focused on developing my ability to manipulate and interpret performance data, the optimizations become obvious. Leaning into ...

Formulas are powerful tools for performing calculations and analyzing data in Excel. In this beginner’s guide, you’ll learn how to use formulas and explore some popular built-in functions. One of the ...

Have you ever felt like Excel’s lookup functions are more of a puzzle than a solution? If you’ve wrestled with the quirks of VLOOKUP or HLOOKUP, you’re not alone. But here’s the good news: Microsoft ...

While I'll always argue that SUM is my favorite and most-used Excel formula, there are plenty of other powerful functions included in the software. These features go far past using Excel as a digital ...

How to turn complex formulas into easy-to-use custom functions using LAMBDA() in Excel Your email has been sent LAMBDA functions are new to Microsoft Excel. With LAMBDA functions, you can turn a ...

Q. How do the TEXTBEFORE and TEXTAFTER functions in Excel work? A. Excel’s TEXTBEFORE and TEXTAFTER functions allow users to quickly split up text in ways that used to require combinations of ...

Excel's AVERAGEIF and AVERAGEIF functions let you find the average of a set of data. However, where they differ from the more straightforward AVERAGE function is in their ability to include or ...

Here we will go through how Excel is structured, where you will find important and smart functions, and various peculiarities you should know. In short, we’ll show you how to make the program work for ...