On Wednesday, Meta unveiled a slew of Facebook updates targeted toward creators and brands, including new Reels templates and editing options, a daily checklist, performance insights, expanded metrics ...

Facebook is the social network with the broadest audience. Make the most of your Facebook business advertising and marketing ...

Facebook is adding to its library of certificate programs with the launch of the six-course Marketing Analytics Professional Certification. Offered in conjunction with Coursera, the program teaches ...

Facebook Ads are an important part of many businesses’ digital marketing strategies. Whether the objective is to build awareness or generate sales and revenue, measuring and reporting on campaign ...

Forbes contributors publish independent expert analyses and insights. John Hall covers entrepreneurial topics that help companies grow. Facebook business pages are essential because they offer more ...

Say what you want about Facebook and how its news feed algorithm sometimes needs tweaking — it's still one of the best avenues for reaching out to people who share the same interests as you. Whether ...