With a golden crust, melt-in-your-mouth center, and rich beefy flavor, this prime rib recipe is built to impress — but it’s surprisingly simple and totally foolproof.

Step by step, this is how I cook a prime rib that turns out juicy, tender, and full of flavor every single time. Simple technique, big results. #PrimeRibRecipe #PerfectRoast #HomeCooking ...