Google Ads seems to have added new location targeting options for your campaigns that let you better control who is seeing your search ads in Google. The options let you set who sees the ads and who ...

Geotargeting is one of the most powerful tools in a PPC advertiser’s arsenal. Whether you’re running ads for a local business, an international ecommerce brand, or a luxury travel destination, ...

Google Ads simplifies location targeting. Low-impact options removed, targeting experience improved. Google Ads is introducing changes to the location targeting settings across campaign types starting ...

Google has updated its "How the Google Ads auction works" page to add a line that says that Google will run different auctions for each ad location. The new text added to this page says: When someone ...

Google Ads started limiting country-level location exclusion to 120 entities. Moving forward, advertisers will receive a warning notification if the number of entities they enter exceeds this limit.

Calls from Google Ads location extensions can now be counted as conversions as long as account-level call reporting is enabled. Google announced that this change is available to advertisers as of this ...

Google Ads upgraded Creator Partnerships with new creator search and management tools, making it easier to manage YouTube ...