In an effort to help digital marketers become more data savvy, Google launched the Analytics Academy in October of last year. The first course Google offered attracted 145,000 students. with more than ...

Google today launched a new hub called Analytics Academy, a new hub for digital marketers and analysts to stay up-to-date. The site features free community-based video courses about digital analytics ...

Getting your Trinity Audio player ready... Do you know who is visiting your business website and when? What about how your customers find your site and engage with your web pages? If you don’t have ...

Marketing and SEO specialists place great importance on Google Analytics data because it is thanks to this information that user behavior can be analyzed very accurately. In this guide, we'll see how ...

People might think of Universal Analytics (UA) or a similar name when they hear "Google Analytics," a popular web tool that's as in-depth as it is accessible on devices like tablets. What might not be ...

Google Analytics is an incredibly valuable tool for businesses of all sizes. However, because of the complicated terms and metrics involved, it can be challenging to understand. This guide will ...