Nutshell reports that successful email newsletters focus on audience value, segmentation, and precise performance metrics, ...

I stupidly said I'd help a mate out with his newsletter, and find myself feeling like a complete noob... He wants to send an HTML email newsletter - one page, mix of text and pictures. I've recreated ...

More than 4.5 billion people will be using email by 2025, Statista shows. Aside from being the prevalent work and business communication channel, email also offers lucrative marketing potential. So, ...

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Growing a business-to-business (B2B) email newsletter isn’t easy. For starters, B2B emails notoriously get less engagement. Their average open rate is 15.1 percent, compared to 19.7 percent for ...