Blizzard Entertainment and Sanrio are collaborating to bring the Hello Kitty and Friends IP to Overwatch. The game will be ...

Sanrio is the latest in a long line of Overwatch crossovers. Last year saw a number of new crossovers as well as returning ...

Overwatch has just revealed an upcoming crossover with Hello Kitty & Friends. Here’s everything you need to know about it.

Jill Koch, SVP of Brand Management and Marketing at Sanrio Inc., tells PEOPLE about the roll out and what fans can expect It's time to meet some of Hello Kitty's closest pals! Sanrio is introducing ...

Sanrio's Hello Kitty and Friends are teaming up with Baskin-Robbins once again in 2026, with the latest ice cream treat in ...

Does this mean Overwatch is back?

Click to share on X (Opens in new window) X Click to share on Facebook (Opens in new window) Facebook While Hello Kitty Island Adventure already has a great lineup of beloved Sanrio characters, we can ...

Overwatch is welcoming Hello Kitty and her Sanrio friends with a major game overhaul, set to arrive on 10 February.

The 32-ounce stainless-steel travel mug is part of Igloo’s 2026 Valentine’s Day collection, which launched in partnership ...

As part of the Hello Kitty anniversary celebrations, Bandai Namco refreshed the Tamagotchi Nano model that debuted in 2020. The concept is still the same and it is still $19.99 as usual, though ...