Political leanings don't factor into Google's search algorithm. But the authoritativeness of page links that the algorithm spits out and the perception of thousands of human raters do. In a tweet ...

Algorithms shape search, social media, and reputations, prioritizing relevance, engagement, quality, and machine ...

A Google core update is a comprehensive algorithm adjustment that affects how Google evaluates and ranks content across billions of web pages worldwide. When these updates roll out, they can trigger ...

A glitch in Google’s AI Overviews may inadvertently expose how Google’s algorithm understands search queries and chooses answers. Bugs in Google Search are useful to examine because they may expose ...

Ever wondered how social media platforms decide how to fill our feeds? They use algorithms, of course, but how do these algorithms work? A series of corporate leaks over the past few years provides a ...

Google antitrust case shows that the AI Overviews ranking process does not use links as part of the ranking process. A sharp-eyed search marketer discovered the reason why Google’s AI Overviews showed ...