Lis Anderson is founder and director at PR consultancy AMBITIOUS. An experienced agency MD with 25 years in the communications industry. Stakeholder engagement is integral to the success and growth of ...

Objectives and key results (OKRs) are great tools for shaping SEO initiatives to align with the company’s goals. This article explores how OKRs can influence your SEO efforts, highlighting the ...

Achieving diversity, equity, and inclusion (DEI) objectives in healthcare has always been vital and organizations should continue to strive to create an equitable care environment for all patients.

Goal setting is a critical element to any successful team. If businesses fail to create an environment for team members and leaders to set goals, they are firefighting. Firefighting is the concept of ...

Overview: Clear campaign objectives focus Google’s optimization signals and improve cost efficiency across bidding and ...

For a leader hoping to foster a more cohesive and productive team, creating a roadmap for team building can be a fruitful exercise. This process requires that the leader gain a clear understanding of ...

Ever feel like your mind is a chaotic whirlwind of thoughts, pulling you in a million different directions at once? Mastering structured goal-setting and flow state optimization is crucial for ...

Five elements can move you beyond episodic success. by Paul Blase and Paul Leinwand Delivering sustained growth is one of the hardest things a company can do. A brilliant idea or product innovation ...

Online forms are an excellent way to conduct research, collect feedback, test knowledge, and more. Here’s how to use Microsoft Forms to create surveys, feedback forms, quizzes, and other interactive ...