First, sit down and clearly outline your goals for your referral program. What does success look like for you? Do you want a clear change in sales after a year, two years or five years? Will you ...

According to Truelist referral marketing stats, “People are four times more likely to make a purchase after a referral from a friend.” We trust our friends and what they tell us. So, when they hype up ...

As a business owner dedicated to helping small businesses grow and thrive, I’ve often talked about the importance of referrals to the long-term health of a business. However, many entrepreneurs are ...

A great employee referral program doesn’t start with flashy bonuses—it starts with culture. If people love where they work and believe in what their company stands for, they’ll naturally want to bring ...

Opinions expressed by Entrepreneur contributors are their own. Customer loyalty is the holy grail of a high return on your investment. However, many people tend to think and invest more in customer ...

It’s imperative to create a site with the end user always front-of-mind. Danny Bluestone, MD of Cyber-Duck, offers advice to help you get it right The benefits of a customer-centric website cannot be ...

When it comes to customer experience and marketing strategies, being able to create effective customer surveys is a pivotal skill. These surveys serve as valuable touchpoints for businesses to gather ...