Forbes contributors publish independent expert analyses and insights. I write about strategy. In other genres that is pretty common. Think of autobiographies, history books, and travel guides. In ...

When most people talk about a book changing their life, they’re talking about a book they read — a book that changed their perspective or way of thinking. But for many authors, writing a book can be ...

The rise of self-publishing heightens the need for authors to engage experienced book publicists to compete effectively. Identifying a PR firm with a strong track record and deep understanding of the ...