If you really want to sell a product to a customer, you need to convince them of why it is important in their daily life or business. That means that you need to speak to their wants, needs and ...

Editor’s note: Poynter announced that the newly renamed 2024 Poynter Journalism Prizes will feature a category honoring longtime writing coach Roy Peter Clark and recognizing compelling short writing ...

What will linger after scanning your LinkedIn page is the emotion you bring and inspire in your reader. This question has come up a lot lately. “How do I tell people about myself in a way that is more ...

Carly Quellman, aka Carly Que, is a multimedia strategist and storyteller at the intersection of technology and the humanities, investigating how perspective can enhance, rather than overstimulate, ...

A monthly overview of things you need to know as an architect or aspiring architect. Unlock the full InfoQ experience by logging in! Stay updated with your favorite authors and topics, engage with ...

The theme of Aristotle’s Poetics is not poetry as we now conceive of it, but the imitative arts. The first book treats especially of tragedy and epic poetry. Because the second book addressed comedy, ...