The new color, "olo," is a hyper-saturated version of blue-green Getty Scientists conducting targeted retinal stimulation claim to have discovered a new color. In a study published in Science Advances ...

Add Yahoo as a preferred source to see more of our stories on Google. A team of researchers says there's a new color in the atmosphere. But here's the deal: You can see it only by being shot in the ...

Just when you think you've seen it all, researchers claim to have developed a way for people to see a color the human eye has previously never seen before. They're calling this new shade 'Olo.' I want ...

The human eye can see millions of colors — but no eyes have ever before beheld “olo.” Only five people on the planet have witnessed this brand new color, thanks to the efforts of a team of researchers ...

Scientists have created a new platform called 'Oz' that uses laser light to control up to 1,000 photoreceptors in the eye at once. Using Oz, the researchers showed people images, videos and a new, ...

What determines the shade of your peepers? Experts weigh in on the rarest eye color in the world—and the genetics behind it. It’s said that our eyes are the mirrors of our souls, so it makes sense ...

The human eye does not actually see purple, as purple is not a color on the visual spectrum. Purple is a combination of wavelengths from opposite extremes of the spectrum, which technically deosn’t ...

Scientists conducting targeted retinal stimulation claim to have discovered a new color. In a study published in Science Advances on April 18, a group of five researchers stimulated retina cells in ...