Shoppers are entering a brave new world of retail technology that they could find appealing -- or annoying. Stores hope to catch customers ' attention and improve the buying experience with ...

Most retail businesses face the challenge of capturing shoppers' attention. Interactive outdoor or out-of-home (OOH) advertising is a key strategy blending digital technology with physical spaces, ...

H&M has recently set up "Voice Interactive Mirrors" at its New York City flagship store in Times Square that "wake up" through facial recognition when someone looks at it long enough. The mirror also ...