Email is still the cornerstone of business-to-business (B2B) marketing. According to recent research, 73% of buyers prefer it, which means it's not going anywhere. However, the same research shows ...

Lead generation used to be a volume game. For years, success was measured in outputs: sends, dials, form fills and MQLs. But ...

Douglasville, GA / Syndication Cloud / January 23, 2026 / Advantis Digital Marketing Sales teams everywhere face mounting pressure to generate more qualified leads without expanding budgets or ...

How to leverage ChatGPT to convert content into a powerful lead generation system. It offers specific prompts for crafting high-converting calls to action, creating email magnets, designing follow-up ...

Lead generation delivers immediate clients, while branding builds long-term recognition. Businesses with smaller budgets benefit from targeted lead-generation strategies. Branding works best for large ...

Learn how to use Meta Ads to drive high-quality leads with the right setup, targeting, and ad formats for B2B, local, or complex sales cycles. While Google Ads is common for lead generation, many ...

NEW YORK, NY, December 18, 2025 (EZ Newswire) -- Genevate, the leading research, analytics, and marketing firm focused on Generative Engine Optimization (GEO), today released a new research report on ...