LEGO released 8 Star Wars set with the latest SMART play innovation. The bricks can now react to your builds without needing ...

They start at just $40.

LEGO's screen-free digital smart blocks are starting off with a Star Wars-sized bang. Finally, the X-Wing will make the "pew ...

The new brick will make play more interactive for kids and families. Sets with the new brick will release in March, and preorders start in January.

LEGO has just opened pre-orders for its brand-new Smart Play sets, marking a major evolution in how LEGO builds interact with ...

Classic Lego meets responsive play as smart bricks add sound and light — raising new questions about how imagination fits ...

But some argue new ‘Smart Play’ technology undermines the Danish construction toy’s gift for harnessing a child’s own imagination It may be time to retire that hyperspace zoom noise you perfected ...

Lego unveiled its revolutionary 2x4 smart brick at CES 2026, a significant leap since the Minifigure. Packed with sensors and speakers, it brings sets to life with interactive sound and light effects.

Here’s everything you need to know about LEGO Smart Bricks, including where to buy them online, their build release date, and how LEGO Smart Play works ...

The new Smart Brick is a new hope for Lego and one that could have huge possibilities ...

LEGO's new SMART Play System blends embedded electronics, sensors, and wireless tech into the familiar classic bricks, ...

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