SEO has changed dramatically in recent years, shifting focus from keyword stuffing and backlinks to prioritizing trust, relevance and user experience—especially on a local level. With the rise of AI, ...

Whitespark has surveyed dozens of local SEO experts to compile what they believe are the most important ranking factors for local search. The 2023 local search ranking factors survey is now out, it is ...

Find out how open business hours affect visibility in local search and maps, as 'openness' is confirmed by Google as a local ranking factor. Google Search Liaison confirms 'openness' has recently ...

Google Search has updated the map in the local pack within the web search results from a static map to an interactive map. The new interactive map allows you to zoom, pan, hover and click to see more ...

Discover the differences between organic and paid search and social media strategies for local businesses. Make informed decisions on where to invest your time and resources. Local business owners ...