What are effective methods for local businesses to rank for popular search queries? Beyond clever naming, try these creative strategies. Distance is a crucial factor in local search rankings, and ...

NEW YORK—When it comes to search, consumers are thinking local. Google released data Wednesday showing that "near me" searches have surged 34 times since 2011, and have nearly doubled since last year.

Dr. Nafeesah Allen is a multilingual communications strategist and global real estate investor with nearly 15 years of experience. She began writing about home improvement and design over four years ...