AI agents use unified customer and location data to run localized campaigns at scale, helping multi-location brands ...

SAN DIEGO, April 11, 2023 /PRNewswire/ -- SOCi, the marketing platform for multi-location brands, and Punchh® from PAR Technology (PAR), today announced a strategic partnership that integrates SOCi's ...

Retailers can expand cross-channel strategies, drive in-store traffic and boost engagement by including localized elements in their mobile, social and web marketing initiatives. Of the five that lead ...

Local marketing efforts are often underestimated by franchise owners who already benefit from national investment, established brand recognition and built-in customer loyalty. However, strategic local ...

SAN DIEGO, June 23, 2022 /PRNewswire/ -- SOCi Inc. Ford Motor Company (F) (NYSE: F) and their joint venture partner, FordDirect, announced today that they have appointed SOCi as its platform of record ...

The Coca-Cola Company KO is intensifying its global marketing playbook to deepen consumer engagement and drive sustained market share gains. With consumer preferences shifting rapidly, Coca-Cola is ...

If marketers learned anything during the past few months, it’s that all brands need local marketing strategies to support the diverse conditions that consumers endure. Forrester Consulting surveyed ...

As 2025 approaches, it is crucial for marketers to stay informed about the emerging trends reshaping the digital landscape. From artificial intelligence (AI) to hyper-localized targeting, the ...

With 30 years of experience, Lincoln Jacobe, CEO of 6 Pillars Marketing, has delivered outstanding outcomes for a wide range of brands. As businesses of all sizes now have global marketing ...

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Marketing in 2025 will focus on hyper-personalization, immersive experiences, and the power of artificial intelligence. These trends will reshape how brands connect with their audiences, emphasizing ...