When it comes to email marketing, there's a lot to consider. We've got you covered with these top 12 email marketing tips. There is no doubt that email marketing is effective. But how many times have ...

Businesses have many platforms at their disposal to send messages to the masses, but email marketing remains one of the most crucial. Emails are a reliable, affordable and efficient way to reach ...

Email sign-offs may seem like a minor detail, but they are not! These last few words in your email can have a significant impact on how your recipient perceives your message. By taking adequate time ...

As a staff writer for Forbes Advisor, SMB, Kristy helps small business owners find the tools they need to keep their businesses running. She uses the experience of managing her own writing and editing ...

If you've got a product ready to go, how do you market it so that you can sell as many as possible in a short time? Learn some strategies here.

Writing effective replies to business emails is one of the most important skills you should acquire as a good business owner, sales person or marketing personnel. Reply Email Samples for Different ...

Animated GIFs pervade my RSS reader and make up at least 98.7% of every BuzzFeed list; they have even become currency in many company chat rooms and email messages. Thoughtful, eye-catching animation ...

When starting a new email marketing campaign, you’ll want to track and monitor specific metrics, including your email open rate, unsubscribe rate, bounce rate and more. These metrics provide valuable ...