SAN FRANCISCO--(BUSINESS WIRE)--Leading marketing industry publication Search Engine Land recently announced that Blackbird PPC, an independent performance marketing agency based in San Francisco, has ...

New approach addresses long sales cycles, high CPCs, and buyer skepticism in the cybersecurity marketSeattle, Washington, United States, ...

Before you dive into the world of PPC marketing for lawyers, you should perform an audit so you know where you stand and have a clear roadmap of what’s next. To do this, we like Wordstream Performance ...

New offering prepares advertisers for the inevitable shift toward paid visibility inside AI-driven search and answer enginesSeattle, ...

As we begin 2023, it’s a good time to reflect on the macro-level trends we’ve observed last year. Here are a few trends that I believe have some staying power and should be considered as you build out ...

Planning a SaaS PPC strategy can be daunting. It often involves lengthy buying cycles, complex products to explain, and high competition. According to Gartner, B2B SaaS buyers spend 27% of their time ...

It’s essential to think about where you want to go with your PPC efforts and how they align with your firm’s larger objectives. Consider the following categories: Once you’ve identified your goals and ...

Marketers face AI news every day, and it’s almost impossible to keep up. AI agents are on the rise, but many are still in early development, beta testing, or lack real market adoption. So let’s skip ...

Digital channels are frequently talked about as a necessary component of modern HVAC marketing strategies, but most of the business impact is measured with KPIs like cost per lead and total lead ...

Urban legends like Bloody Mary have scared people for generations. For those of us in digital marketing, there may be darker forces at work. From campaigns that hit you like sharks in a tornado to ads ...

Chicago, Illinois--(Newsfile Corp. - September 22, 2025) - Digital Silk, an award-winning agency focused on creating brand strategies, custom websites, and digital marketing campaigns, has released a ...