It is first accredited national TV audience measurement provider for a Big Data + Panel, Nielsen said. When you purchase through links on our site, we may earn an affiliate commission. Here’s how it ...

TV media executives have long been critical of Nielsen-style audience panels. But calibration panels are a different story. Unlike audience panels, which rely on a smaller group of people that have ...

NEW YORK — With the start of the broadcast and football seasons this month, Nielsen is excitedly ready to provide the industry data based on enhanced Big Data + Panel methodology. For Nielsen, it is ...

CHICAGO--(BUSINESS WIRE)--NielsenIQ (NIQ) today announced the launch of an integrated user experience for its Consumer Panel clients globally. This brings the Full View of Retail measurement and ...

As the industry embraces Nielsen’s big data + panel, the NFL is on board with the new measurement tool. Still, chief data and analytics officer Paul Ballew says there’s “more work” to be done in terms ...

The U.S. Judicial Panel on Multidistrict Litigation ordered that about 80 data breach cases centered on cloud storage software firm Snowflake Inc. be transferred to Chief U.S. District Judge Brian ...

Healthcare executives speaking at CES 2023 this week in Las Vegas say the industry has to evolve to keep up with the times. How it deals with collecting, analyzing and using data may be the key to ...

A House panel advanced a comprehensive data privacy bill in a 53-2 bipartisan vote Wednesday, pushing forward legislation that aims to set a national standard for how tech companies collect and use ...

Get the latest federal technology news delivered to your inbox. A House panel on Thursday will consider legislation that would penalize data brokers who enable the transfer of Americans’ sensitive ...

NEW YORK — The Media Rating Council (MRC) has completed its accreditation process covering Nielsen’s innovative Big Data + Panel National TV measurement, after recently accrediting Nielsen’s ...