Companies set prices according to what the market will bear and to make a reasonable profit. Some pricing strategies of companies are more permanent in nature, while other pricing moves are used ...

Pricing strategies should be flexible enough to balance two competing requirements: drive sales and achieve market share growth, while maintaining minimum profit margins. Pricing is an integral part ...

Inflation has impacted almost every aspect of business in the past few years. From the cost of wholesale sourcing to hikes in resell rates, we're all struggling to find the right price for our ...

As small business owners set their price for their products and services, understanding the value and time is critical. The higher the quality of the product or service, the higher price customers are ...

The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Praneeta Pujari Dynamic ...

Pricing strategy refers to the method by which businesses determine the selling price of their products or services. It is a multi-faceted component of overall business and marketing strategy that ...

Feeling like walking a tightrope with pricing strategies? You're not alone. Original equipment manufacturers (OEMs) in the heavy equipment industry face myriad of challenges when devising pricing ...

SaaS pricing can be a confusing and costly affair. The wrong move can be costly and spell trouble. We asked to experts weigh in and share strategies that work. The SaaS industry is laden with products ...

Editor’s Note: This is the third in a series on pricing strategies within the quick-service restaurant industry. Click here to read part one, and here to read part two. Hello again QSR readers! Before ...

In Impact Pricing: Your Blueprint for Driving Profits from Entrepreneur Press, pricing expert Mark Stiving offers practical advice to business owners on how to price products and services. In this ...

(NerdWallet) – If it feels like prices are on a roller coaster ride during the holidays, you’re not imagining things. Strategies such as dynamic pricing and surge pricing mean that prices may change ...