Digital media executives have operated for nearly a decade within a paradoxical market structure. To achieve scale, the industry accepted opacity.

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Ad fraud has always been an issue in digital advertising. Unfortunately, programmatic ...

Digital Marketing World Forum, the definitive exhibition and conference for senior marketing leaders driving the future of marketing technology. Covering AI, Data, CRM, Email, Automation, Digital ...

Programmatic advertising is experiencing a dramatic shift. Conversational and agentic AI are here, and their effects are already being felt. Microsoft announced the shuttering of its DSP in May, ...

America's Test Kitchen (ATK), the iconic culinary media brand trusted by millions, today announced the launch of direct and ...

Skyview Networks has expanded its partnership with FanServ to support digital audio advertising management across streaming ...

New York, NY — [August 25, 2025] — Chief Marketer Network’s AdExchanger, has announced a strategic partnership with The Women in Programmatic Network (TWIPN) for Programmatic I/O New York 2025, taking ...

NEW YORK, Dec. 11, 2025 /PRNewswire/ -- IAB Tech Lab, the global digital advertising technical standard-setting body, today announced the release of its new CTV Ad Portfolio along with a major update ...

NEW YORK —Paramount has announced a major upgrade to its streaming advertising offering by introducing live, in-game ...

Digital advertising remains one of the most attractive long-term growth markets in the technology space. According to a Grand View Research report, the global digital advertising market is expected ...

New Portfolio and Guidance Provide Standardized Definitions for Six Core CTV Ad Formats and Updated Support for Trading Pause and Menu Formats Through OpenRTB; Open for Public Comment Until January 31 ...