Do you miss the days of thumbing through a sticky, laminated booklet to order your food? Sick of restaurants and their frustrating electronic menus? Fear not, for [Guy Dupont] and his QR code menu ...

A cereal box that plays a video tutorial on making breakfast. A wine label that tells the story of its vineyard. A snack wrapper that launches a game on your phone. These aren’t scenes from a ...

Quick response (QR) codes on product labels or packaging provide easy, rapid and contactless mobile engagement for consumers. iPhone and Android smartphone users need only point their phone camera at ...

QR codes are ubiquitous in fmcg. Now advances in tech are offering brands new ways to connect and communicate via packaging. But is it all it’s cracked up to be? It took a global pandemic for QR codes ...

New Delhi: The Ministry of Consumer Affairs, Food and Public Distribution on Thursday issued new rules for packaging of electronic goods making the QR code compulsory on the packaging with relevant ...

QR code, short for Quick Response Code, is a kind of matrix barcode that includes information about a product or service. You can find it being used for advertising purposes, where brands put up ...