When it comes to how many integrators are allowed to bid on a project, often the phrase “less is more” is apropos. “If you have too many on your bid list [more than six], the integrators will say, ‘I ...

Ah, the RFP: an acronym so well-known in email marketing that it barely needs an introduction. To be sure, we're talking about a request for proposal—the document that marketers write and distribute ...