Note: This is the last in a four-part series reflecting on Audience 98, one of several major research projects that helped fuel public radio’s decades-long run of audience and revenue growth. This ...

This is the third article in a series reflecting on enduring findings from Audience 98, one of the major studies that helped public radio grow into the significant public service it is today. Doug ...

Ed. Note: For an update and additional information on this story also see Nielsen 3-Minute Change Boosted Spring Results from July 27. Nielsen’s recent notable tweak to its radio audience measurement ...

(By Mike McVay) The spring rating results are about to start returning. In a recent conversation, the question arose as to how a radio station can go off-track so easily and what needs to be done to ...

(By Mike McVay) Memorial Day weekend wrapped up yesterday. Many see that holiday as the official kick-off to Summer. For most Americans, it means the end of the school year, vacations, and long ...