At their core, brick-and-mortar stores should be the physical manifestation of a brand — a distillation of its promise and the experience it aims to create for shoppers and associates alike. Now, as ...
For Rebekah Kondrat, retail is magic. “A great experience, like a physical retail environment, can change someone’s day,” she said in an interview with Retail TouchPoints. That’s why Kondrat and the ...
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