Comcast is betting on a new strategy to attract and retain customers after major losses.

Instead of adding more content, add accountability. Community challenges, check-ins, or progress nudges create commitment ...

Spectrum is betting big on three bold changes to keep internet customers from pulling the plug on service.

Attracting new customers is undoubtedly essential when running a business but nurturing the ones you have is key to sustainable growth. Although no company can retain all customers because of ...

Today, an abundance of consumer choice online has become the norm, and hyper-competitiveness rules. We have shifted into the Loyalty Era, in which consumers are no longer only swayed by the lowest ...

AT&T is leaning on a new strategy to keep its customers away from competitors amid recent challenges.

When a homeowner calls your home service company requesting a plumber or an HVAC technician, chances are they have found themselves to be in a difficult situation: they have burst pipes or their ...

McDonald’s extended its $5 value meal offer into December at most of its U.S. locations, the burger chain said. The company launched its $5 meal deal late in June and extended it into August in a bid ...

Does your small business serve other businesses in Southern Arizona? Use a whitepaper, a short document that provides useful information to your customer base, to showcase your business’s expertise.

In a year marked by continued business closures and shrinking profit margins, declining sales remain one of the toughest challenges for companies trying to stay afloat. To regain stability, businesses ...

CFI Group, customer satisfaction technology and analytics firm, has identified the top drivers of retail customer satisfaction through its Retail Satisfaction Barometer (RSB). The ongoing, benchmark ...

In 2017, retail holiday season sales in the United States totaled over $1 trillion; and Deloitte predicts this year's total will go even higher. Deloitte also predicted that U.S. ecommerce sales alone ...