The SWAC took a bold move with its media rights and, per a comprehensive report by Kyle T. Moseley of HBCU Legends, it’s paying off. Ahead of the Bayou Classic, SWAC Commissioner Dr. Charles ...

The Southwestern Athletic Conference (SWAC) has announced the passing of Eddie Kelley, who served as the Coordinator of Football Officials. "The Southwestern Athletic Conference would like to send ...

HOUSTON, Texas (KTRK) -- In a stunning move, the Southwestern Athletic Conference announced Tuesday that it will forgo its football championship game following the 2017 season. The SWAC championship ...

The SWAC regular season came to a stunning conclusion, with Prairie View A&M pulling off an upset 23-21 victory over Jackson State University. Throughout the season, both Jackson State and Prairie ...

The Southwestern Athletic Conference (SWAC) has announced the student-athletes who will represent their teams at the 2025 SWAC Football Media Day, scheduled for July 16 at the Sheraton Birmingham ...

HUNTSVILLE, Ala. (WAFF) - The Alabama A&M women’s basketball team never trailed Thursday night as the Bulldogs used a strong second quarter and balanced scoring effort to earn a 69-59 Southwestern ...

Florida A&M's golf team won its first Southwestern Athletic Conference (SWAC) championship. Freshman Sascha Robinson earned Low Medalist and Freshman Low Medalist honors, leading the Rattlers to ...

The Southwestern Athletic Conference announced its 2025 Preseason All-SWAC Football selections on Monday morning. The Preseason All-SWAC Football selections were voted on by the league’s head coaches ...