Conversion optimization rarely sparks marketers' interest, yet it's an easy way to lower customer acquisition costs. The road to improved sales lies in increased conversions — on-page activity such as ...

LinkedIn prospects are 30% more likely to convert than prospects from traditional channels. That’s what one major company from the print sector found out when they started analyzing their sales.

Do your sales outcomes align closely with your original forecast? If not, how can you structure a more accurate market analysis and revise your sales funnel process to increase your company's ...

Leading a customer through the buyer’s journey to the end goal of making a purchase is one of the biggest obstacles businesses face. Getting people engaged and generating leads may seem simple enough, ...

SKYX Positions to Advance its Market Penetration with the AI Native E-Commerce Platform Designed to Elevate B2B and B2C Experiences Through its Innovative and Smart Product Line SKYX Continues to Grow ...

Hyperke Growth Partners has published a case study documenting the implementation of its outbound lead generation system for HuskyTail Digital Marketing, a firm specializing in SEO and website design ...

RED BANK, N.J., June 21, 2017 /PRNewswire/ -- Omnichannel data solutions provider V12 Data announced today that its industry leading purchase intender data set, V12 Signals, set a record high with a ...

Attending last week’s National Auto Auction Association convention gave Black Book’s Ricky Beggs access to new information. Beggs indicated there seems to be a slight uptick in sales conversion rates ...