Google still recommends using supported schema types to help machines understand your content efficiently. Google says no special optimizations are needed for AI search features. Standard SEO ...

Many search engines rely on structured data to enhance user experiences – and this trend will likely intensify in 2025. For this reason, structured data is no longer a “nice-to-have” but an essential ...

This topic is suggests a weird thing that happens in SEO where the distinction between opinion and fact disappears. When a person says “I think” – that’s a signal that what follows is an opinion.

In a recent Wall Street Journal article, Melissa Schilling, a professor at NYU’s Stern School of Business, put it simply: “Google had this seemingly insurmountable position in search, until AI came ...

When the U.S. Department of Justice originally brought — and then won — its case against Google, arguing that the tech behemoth monopolized the search engine market, the focus was on, well … search.

Search is changing faster than ever – and 2026 may be the year it fully breaks from the past. Over the last year, AI has reshaped how people discover, decide, and convert, collapsing the traditional ...