Google is working on ways to show more short-form video in search results, saying it’s a clear and concise format for satisfying certain queries. This was stated in latest Search Off The Record ...

If your business currently uses short names, the links and campaigns you have associated with them won't be affected. Short names will no longer be available in Google My Business, according to their ...

Short URLs are handy for cleaning up long links, but they also hide the true destination. If you want to avoid malware or a phishing scam, blindly clicking that link isn't your best bet—there are ...

The move, which was unveiled last August, 'didn't move relevant security metrics,' according to a Google staff software engineer on the Chrome team. Google has called quits on the notion of truncating ...

Google's John Mueller was asked if redirecting a URL to a new URL will also pass the Core Web Vitals metrics. The short answer is yes, if you redirect page A to new page B, page A's Core Web Vitals ...

John Mueller of Google had an interesting reply to a question around linking to a page without a rel canonical attribute on it, and that page has URL parameters on it for necessary tracking purposes.