When it comes to trailblazers in the field of color equity, Google doesn't grace the top of many lists. But there's a contingent within the company trying to change that. At its I/O 2022 conference, ...

Indianapolis-based color analyst Elizabeth Baker is helping people find the perfect colors for their skin tones, offering insights into what hues make their features stand out. Baker explained that ...

If you're wondering how to find the best lipstick for your skin tone—and dreading the process of trying dozens of options to figure it out—I have great news. There is a much better way to identify ...

When considering what lipstick shade works best for you, consider your skin tone (e.g., fair, medium, or deep). Knowing your skin's undertones (e.g, cold, warm, or neutral) may also help to determine ...