Looks like you’ve been wearing the wrong shade of green. If you’ve been on social media anytime in the past three years, you’ve probably seen a video that goes like this: One person is sitting in a ...

A few years ago, I had my color analysis done and found out that I am a Copper Spring (think: warm, glowy, and clear). Delighted by the royal blue, peachy pink, sunny yellow, amethyst purple, and ...

"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links." I think I know myself pretty well, but I still like confirmation. I’ve taken every personality test under ...

What comes to mind when you think of spring color palettes? Most likely the classic combinations of a variation of soft pastels. Rose petal pink, duck egg blue, buttercup yellow, or soft lavender — ...

To find your ideal shade match, you’ve likely thought about flying to South Korea to pay a professional over $100 to drape fabrics around your neck and see what works best with your face and ...

Are you a soft autumn or a true spring? If you’ve been hearing these terms pop up everywhere lately, it's likely because color analysis has taken over your social media feeds. The idea is that certain ...

The hashtag #coloranalysis has amassed 1.2 billion (yes, billion) views on TikTok alone, and with celebs from Robert Pattinson to Zoey Deschanel hiring professional style consultants to decipher their ...