Wedia, a global provider of software solutions for connected TV devices, has collaborated with Panasonic on the Z95B OLED TV. “Recognized by leading technology media and reviewers as one of … The post ...
The growing interest in advanced TV has brought the worlds of digital buying and traditional TV crashing together. Advanced TV buys, like most media buys, require the cohesion of data, an exchange or ...
Wedia, a global provider of connected TV software solutions, says that its ATSC 3.0 software stack is powering the broadcast functionality of MediaTek’s platforms for premium television sets in the ...
Not every advertiser has bought into connected TV. Some advertisers are waiting on more evidence that CTV campaigns drive real value that they’re not already getting from linear TV or other digital ...